After 13 years as a Windsong Properties team member, Kris Johnson has moved from her previous title as the Director of Sales and Marketing to an executive level position, taking on the role of Chief Revenue Officer. In her new role, Johnson will utilize her experience working with the sales and marketing teams to inform strategic planning that keeps the homeowner voice in mind.
Internal growth within Windsong Properties remains an important aspect of the 55+ builder’s mission as the over sixty adult population continues to grow and seek quality housing. As a team member since 2007, Johnson brings expertise and industry knowledge to the C-suite.
“Windsong is successful in what we do because we are people focused,” says Johnson. “We’re intentional in everything we do. I will bring my experience in sales to help represent the customer voice in looking at land acquisition, land development, product expansion and everything else we do that drives revenue to the company.”
Johnson’s direct experience working with the customer through the sales team allows her to bring insights to help the leadership team serve the company and the customer.
“I’m very proud to represent women in the home building industry,” Johnson says. “I want to focus each day on what needs to be accomplished and work to the best of my ability to achieve those goals. I didn’t get here by myself. I’m surrounded by very talented people and many great mentors in the industry led me to this position.”
In the next five years, Johnson aims to grow in this position and improve the customer experience at every level of the company. As she moves away from the tactical aspect of team management into strategic planning, Johnson will continue to promote Windsong’s people-centric mission by bringing market feedback into company growth conversations.
“I didn’t start my career looking to become a CRO; that was never an ambition of mine. It evolved organically through Windsong’s focus on internal growth and development, something I am grateful for,” she says. “I really look forward to growing the company with this great team of people.”More Information